How to Prepare Your Food Business for the 2023 Canadian Holiday Rush
The holiday season in Canada presents a golden opportunity for food businesses to capitalize on increased sales, but it also brings unique challenges such as shipping delays and heightened customer expectations. This guide offers a comprehensive look at how to prepare your food business for the holiday rush, focusing on key areas like early planning, special promotions, customer experience, and managing refunds and returns. It delves into the critical aspect of shipping, providing actionable strategies to communicate clearly with customers, offer alternative solutions, and monitor shipping progress. Drawing on insights from the 2022 holiday season in Canada, the article also highlights relevant stats and trends, including increased spending, price sensitivity, and the impact of inflation. Whether you're a seasoned food retailer or just starting, this guide equips you with the knowledge and tools to navigate the complexities of holiday sales and shipping in Canada, ensuring a successful and satisfying season for both your business and your customers.
November 20, 2023